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sales@

Sales email automation

A lead that waits is a lead that cools. An agent on sales@ reads each enquiry, tells a buyer apart from a vendor pitch, and gets a real first answer out before the prospect has moved on to whoever replied faster.

What it looks like today

How the sales@ workflow runs

  1. 1

    An enquiry arrives at sales@

    Whether it came from your pricing page, a referral or out of nowhere, the workflow runs on it.

  2. 2

    Buyers get separated from everything else

    The first branch is simply: is this someone who wants to buy? Vendor pitches, invoices and newsletters stop here. Everything after this only runs on real enquiries.

  3. 3

    The intent decides the reply

    'What does this cost for forty seats' and 'just having a look' are not the same email. Each gets its own path — your pricing answer, a couple of questions back, or straight to a person.

  4. 4

    The follow-up is a step, not a promise

    'Get in touch next month' becomes a wait node with a date on it. The thread comes back when it should, with a draft that refers to the first conversation.

What changes

Where you stay in charge

The agent handles the first response and the chasing. What you promise a prospect stays yours.

One morning, concretely

A prospect asks about pricing for forty seats at 16:50 on a Friday. By 16:52 they have your pricing answer and two suggested times, and the rep who owns it finds the thread already sorted on Monday.

Questions people ask

Does this send cold outreach?
No. Every workflow here starts from mail that arrives — someone wrote to you first, and the agent answers them. Nothing here sends to a list of people who did not.
Which CRMs does it integrate with?
None directly, and we would rather say so than imply otherwise. What you get is an API and an MCP server with capability-scoped keys, so your own automation can pull the thread, the classification and the draft and put them wherever your team works.
Can AI write the replies to prospects?
It drafts them, from the material you wrote. Whether a draft sends itself or waits for a rep is set per mailbox, and you can keep the money conversations behind approval indefinitely.
What happens to the spam and newsletters that hit sales@?
They get classified as what they are and stop there. Anything the agent is unsure about goes to a human instead — a real lead never gets binned for being unusual.
Can I try it without it emailing anyone?
Yes. Leave approval on. The agent still reads, classifies and drafts everything; nothing leaves the building until someone clicks send.

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